Shop Like a Local: The Best Places to Spend and Splurge in Benidorm
Benidorm might be famous for its beaches, buzzing nightlife, and all-day English breakfasts—but beyond the sunloungers and sangria lies a shopper’s paradise. Whether you're on the hunt for authentic Spanish souvenirs, quirky fashion, or high-street steals, this coastal city offers far more than meets the eye. From local markets to gleaming malls, here’s where to shop smart (or splash out) in Benidorm.
1. Elche Park Market (Wednesday & Sunday) – For the Treasure Hunter
Tucked between Avenida de L'Aigüera and Parque de Elche, this open-air market is a chaotic dream for bargain hunters. With over 300 stalls, you'll find everything from flamenco dresses and fake designer bags to fresh churros and handcrafted ceramics. Haggle hard and come early—locals know the best buys disappear by noon.
Tip: Bring cash and keep your valuables close—this market gets busy fast.
2. La Marina Shopping Centre – For the Modern Shopper
Located just outside Benidorm in nearby Finestrat, La Marina is the city’s premier shopping mall. With popular European brands like Zara, Bershka, Mango, and Pull & Bear, it’s the perfect place to update your holiday wardrobe. The rooftop terrace has play areas for kids and cafes for tired partners, making it a guilt-free shopping spree.
Bonus: There’s a Primark for budget fashion and a Leroy Merlin if you’re into Spanish DIY chic.
3. Old Town Boutiques – For the Stylish Explorer
Benidorm’s Old Town is a charming maze of narrow streets and whitewashed buildings—and it's also home to some of the best independent boutiques. Look out for local leather goods, Spanish espadrilles, and custom jewellery stores tucked between tapas bars. It’s less touristy than the beach areas and ideal for finding one-of-a-kind pieces.
Don’t Miss: Calle Gambo and Avenida Martínez Alejos for upscale shoe shops and elegant accessories.
4. Indoor Market (Rincón de Loix) – For a Taste of Home and More
Need British snacks or just want to chat with friendly expats? The indoor market in Rincón de Loix is a local institution. Alongside butchers and bakers, you'll find stalls selling English groceries, beauty products, and tech accessories. It’s also a great spot for booking excursions or grabbing a cheap fry-up before you shop.
Quirky Buy: Homemade jams and chutneys from one of the English-run deli stalls.
5. Foietes Market (Wednesday) – For a Local Vibe
This market is less touristy than others and offers a more authentic Spanish experience. Locals come here for their weekly shop—fresh fruit, vegetables, olives, cheeses, and Spanish hams—plus cheap clothes, kitchen gadgets, and flowers. It’s a colourful, noisy delight.
Top Tip: Grab a fresh orange juice or café con leche and soak in the atmosphere—it’s as much about the vibe as the shopping.
6. Benidorm’s Chinese Shops – For the Unexpected Bargain
Sprinkled throughout the city, Benidorm’s “todo a cien” (everything for €1) stores and Chinese bazaars are where you’ll find weird, wonderful, and practical items you didn’t know you needed. Think sunglasses, souvenirs, swimwear, chargers, sandals—sometimes all in the same aisle.
Warning: Quality varies wildly, but prices are low enough to take the risk.
Final Word: Shopping in Benidorm Is What You Make It
Whether you're hunting for a designer dupe, picking up a paella pan, or splashing out on a leather handbag, Benidorm has something to satisfy every shopping itch. And the best part? You can finish your retail therapy with sangria by the sea.
